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Digital Customer Experience Blog
Louise Arnold
Nov 24, 20216 min read
Preparing for Peak with Astound Commerce UK
As retailers double down on digital ahead of an almost fully-online Black Friday in lockdown, our very own Alistair Morrison sits down...
Louise Arnold
May 18, 20202 min read
To queue or not to queue, that is the que(ue)stion!
In the topsy-turvy world of Covid-19, there’s much talk of adapting to a ‘new normal’ – not just for a few weeks or months, but for the...
Louise Arnold
Mar 31, 20202 min read
Rapid response web updates – are you fixing CX problems or making them worse?
Testing times for ecommerce businesses You don’t need us to tell you that ecommerce businesses are facing the most challenging of times....
Louise Arnold
Mar 24, 20203 min read
Are you still testing your own ecommerce platform? Four reasons why it’s time to call in the experts
Who is best placed to test your ecommerce platform and ensure your customers get the best possible online experience? This is a question...
Louise Arnold
Mar 18, 20202 min read
Traditional advertising remains more effective than social influencer strategies in driving online c
Despite the rising popularity of influencer marketing as a sales channel by retailers and brands – with spend on influencer marketing...
Louise Arnold
Jan 26, 20203 min read
When it comes to website testing and optimisation, ‘marking your own homework’ can be a rookie error
Gone are the days when website testing meant a four-week code lockdown before peak trading. The ecommerce sector is so dynamic now that...
Louise Arnold
Mar 7, 20193 min read
Why no online business can afford to ignore load testing
Many businesses – even those who successfully trade online – are struggling to stay profitable in the current economic conditions. At the...
Louise Arnold
Sep 28, 20163 min read
It’s not too late to prepare for Black Friday success!
Black Friday is just around the corner While most people have only just shaken the last grains of sand from their flip-flops and packed...
Louise Arnold
Jul 4, 20161 min read
Infographic: Seven Steps to Stellar Black Friday Web Performance
With Black Friday just around the corner will your ecommerce site be ready to handle the holiday traffic? Our infographic explains the...
Louise Arnold
Nov 30, 20153 min read
Can you trust your load testing?
How to meet today’s complex ecommerce demands with confidence Keeping up with the Joneses As online shopping habits change and grow,...
Louise Arnold
Sep 23, 20153 min read
Is your online shop really open for business 24/7? The business impact of poor web performance
Life in the slow lane? There’s plenty to consider when managing your ecommerce site, but perhaps the provision of an effortless,...
Louise Arnold
Jul 13, 20152 min read
Apple pay comes to the UK. Will your ecommerce app be supporting it?
Apple Pay launches in the UK and it’ll be interesting to see how it takes off. As well as allowing people to pay for items in store,...
Louise Arnold
Jun 15, 20152 min read
UK eCommerce has greatest opportunity for global growth – is your business maximising on it?
Online shopping set to double in largest markets by 2018 UK retail brands are strong abroad and have the greatest potential for...
Louise Arnold
Jun 3, 20153 min read
Safeguarding your eCommerce business against third party performance failures
How vulnerable is your site? More often than not, the performance problems we see with a company’s web and mobile eCommerce site are due...
Louise Arnold
Mar 23, 20153 min read
Platform migration Part 2: Minimising the risk
In part 1 of this blog we talked about the challenges of sustaining user experience when migrating platform. While migration may offer...
Louise Arnold
Mar 23, 20153 min read
Platform migration Part 1: The challenges of sustaining user experience.
Is the grass always greener? The level of customer service expected by online consumers is set high and growing fast driven by rapid...
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