Digital Customer Experience Blog

Louise Arnold

Nov 27, 20202 min read

Black Friday 2020

Black Friday was always going to be different to every one before – Covid determined that it would be bigger than ever, against the drop...

Louise Arnold

Oct 21, 20205 min read

Collaboration is the cornerstone for a prosperous peak

Unprecedented is a word we’ve heard perhaps a little too often this year, but there’s no escaping the fact that retailers’ preparations...

Louise Arnold

Oct 7, 20202 min read

The beauty of choosing the right digital transformation partner

As the shift to digital has been accelerated by the covid-19 pandemic, ecommerce has remained buoyed as more shoppers continue with the...

Louise Arnold

Oct 6, 20205 min read

Q&A with Fastly – Preparing for Peak

As we approach a critical time for retailers, it’s clearer than ever that this year is simply like no other. During lockdown we’ve seen...

Are you optimising your web monitoring for peak performance?

Louise Arnold

Sep 29, 20203 min read

Are you optimising your web monitoring for peak performance?

Get up to speed Any ecommerce business with an eye on the bottom line understands how online performance affects not only the visibility...

What’s the real cost of failing to test?

Louise Arnold

Sep 17, 20203 min read

What’s the real cost of failing to test?

Going for gold Online businesses have been on something of a rollercoaster ride over the last six months, as consumers have embraced the...

Talking Performance – Preparing for peak with Tacit Knowledge

Louise Arnold

Sep 2, 20201 min read

Talking Performance – Preparing for peak with Tacit Knowledge

With lockdown measures easing but consumer confidence still shaky – the most effective way of trading is still online and forever...

10 ways to streamline your online shopping experience for Black Friday

Louise Arnold

Sep 1, 20206 min read

10 ways to streamline your online shopping experience for Black Friday

Black Friday is the busiest shopping day of the year. But this year things are a little different; according to research by ONS most UK...

Water company contact centre: optimising performance in peak traffic conditions

Louise Arnold

Aug 16, 20202 min read

Water company contact centre: optimising performance in peak traffic conditions

We recently worked with a water company that was rolling out a new customer contact centre to act as a central hub from which to manage...

3 tactics to improve the eCommerce customer experience

Louise Arnold

Jul 29, 20204 min read

3 tactics to improve the eCommerce customer experience

Amidst competitive landscapes and changing consumer behaviours, it’s not enough to rely on the quality of your offering. There’s another...

Louise Arnold

Jul 27, 20201 min read

C Suite Sessions with Segmentify

CEO and founder of thinkTRIBE, Deri Jones, has joined forces with Andreas Pouros, CEO and founder of Greenlight Digital to co-chair a...

Louise Arnold

Jul 22, 20202 min read

Ready for the surge?

Launching a new product? Here are some ways to ensure your eCommerce platform is primed and ready for the incoming spike in digital...

How can you protect peak revenue and have 24/7 visibility of customer experience all in one service?

Louise Arnold

Jul 20, 20202 min read

How can you protect peak revenue and have 24/7 visibility of customer experience all in one service?

Peak Preparation With a quarter of the UK population – 17.2million consumers – now pledging to now shop solely online , lockdown has...

Monitoring A/B tests to improve diagnostic success rates

Louise Arnold

Jul 1, 20202 min read

Monitoring A/B tests to improve diagnostic success rates

Delivering continuous improvement A/B testing should be part and parcel of every brand’s continuous improvement approach to website...

Louise Arnold

Jul 1, 20201 min read

Why concurrent user metrics are no longer good enough

Take two different scenarios; firstly 10,000 concurrent users visiting your home page which is fundamentally static and delivers mainly...

2 3

5 6