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2nd July 2018

Will your ecommerce operation be in shape for Black Friday 2018?

Black Friday 2017 was a bumper year for those UK online retailers able to accommodate the increased demand. With 2018’s sale event fast approaching, it’s time to implement an effective performance testing plan. We take a look at the changing landscape and what you can do to reduce the risk.

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3rd October 2017

Black Friday – get it right and on time

So, where should you be with your preparations now that Black Friday 2017 is merely weeks away? We take a look at the next stage of being ready for the onset of Black Friday traffic and how to ensure your business enjoys a successful period of trading.

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24th April 2017

Three reasons why traditional load testing is no longer enough

Load testing is capable of delivering valuable data to inform your decisions and protect your customer experience when it matters most. But with the heightened complexity and sophistication of today’s websites we look at why a traditional approach to load testing is no longer up to the job.

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21st March 2017

Animated exchange of lessons learnt from peak traffic preparation at thinkTRIBE’s latest roundtable

Our latest roundtable event at St Paul’s Cathedral led to in-depth discussions for strategies to improve performance for peak traffic. Guest speaker Gary Reynolds, Head of ecommerce/applications at Dixons Carphone opened the event by sharing his valuable experience in preparing for Black Friday peaks.

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16th August 2016

Load test preparation – how to establish successful outcomes before testing

Load testing is only useful if you establish the criteria for success before testing gets underway. Think about the baseline experience you want users to enjoy, even during peak periods. Or, to put it another way, what’s the maximum you believe users will tolerate in a high load situation?

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15th June 2016

The secret to Black Friday success it’s never too early to get your ducks in a row – load test early and often

Set your business up for success this November with our ‘Seven Steps to stellar Black Friday web performance’. Last year, shoppers spent a whopping £1.1bn online during the course of Black Friday. How can retailers make sure their websites don’t crack under the pressure?

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1st April 2016

The most common load testing mistakes and how to avoid them

Load testing can have a transformative impact on business – enabling you to deliver a smooth and responsive experience to your web users, even in times of high demand. If you can avoid our top 5 most common mistakes, you’ll reap the rewards with better performance and customer experiences.

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24th February 2016

How load testing drives best business practice (but only if you build it into your development process!)

Load testing is often an afterthought for many commercial projects but if you integrate it throughout the development process you’ll reap the rewards when you launch a new site. We expore how to ensure a successful load testing programme when launching new sites, platforms or releases – from planning to production.

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30th November 2015

Can you trust your load testing?

Don’t let your load testing lull you into a false sense of security. With increasing pressures on ecommerce stores to adapt to the changing demands of online shoppers, realistic and accurate load testing is now essential.

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