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Mobile first… and second, and third

The growth of mobile use demands that online businesses optimise website platforms for handheld devices. To help businesses get closer to the mobile customer experience, thinkTRIBE monitors real browser journeys and provides network emulation to simulate user experience across iOS and Android browsers, enabling you to identify where performance issues are compromising your site.

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Overcoming today’s website performance challenges

One of the dilemmas I often discuss with clients is how they can protect their brand and deliver a great customer experience whilst pushing their websites to the limits.

The digital revolution has transformed the way consumers use the web, presenting a whole host of new website performance challenges to eCommerce managers and brand managers alike.

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Last Mile monitoring your website – what to avoid and why

Some phrases and concepts cause a lot of confusion and take up so much time, when planning website performance management projects.

Website ‘Last Mile’ monitoring is one – there are several limitations in practise, and we are finding fewer clients  getting value from it within their overall end-user experience monitoring.

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The Fallacy Of One-Page Website Performance Optimisation

I get to sit in on a lot of meetings with clients, who are looking to improve the ROI of their websites.

The most interesting ones are with organisations that have evolved far enough along the eCommerce evolutionary path to realise that it’s no good IT and Business teams sitting in separate silos.

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QA is not software testing: Quality is your Users Experience

It was an interesting day out Thursday at the Iqnite London QA and Software Testing Conference 2011.  An opportunity to bump into some known names in the QA space like Shane Kelly (QMF fame), who’s at our client William Hill, as well as to meet and network with new folk, and share the platform with old friends like Den from Dixons Stores.

The panel ran an interesting group session after lunch, involving a bit more energy as people moved round the room to reflect where they saw themselves on the continuum from being pure QA folk, or pure software Testing, or a bit of both. More of that later.

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Why thinkTRIBE Is Like The Matrix – The Eureka Moment

Is it a question of the known unknowns, or the unknown unknowns?

When talking to organisations about what thinkTRIBE does, and what makes us different, we are always keen to get a live trial of our monitoring suite or testing services running on their own sites, using their own data.

Proof of Value as it’s sometimes called. Show, not tell, if you prefer. We can tell you how it works, and what it does, and why and how it does it, but in the end it’s like the Matrix. To misquote Morpheus “No one can tell you what thinkTRIBE does, you have to see it for yourself.”

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